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ESL Podcast 324 – Corporate Sponsorship
ESL Podcast 324 – Corporate Sponsorship
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Tags:
Business
Audio Index:
Slow dialog: 1:09
Explanations: 3:14
Fast dialog: 14:47
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Travis: I don’t know how we’re going to keep
our
free sports program going without more
funding. As it is, we’re
strapped
and I don’t know how we’re going to
continue.
Megumi: I know you’ve been
resistant in
the past, but what about corporate
sponsorship? I’m sure we can find some
businesses that want to support us.
Travis: I know you’re trying to help, but I’m
not
willing to sell out.
Megumi: It’s not selling out to have
sponsors. Some businesses really
want
to keep public programs like ours free and
available
to the public. Being a benefactor is
their
way of helping us do that. In exchange, those
companies get more exposure and
enhance their public image. It’s a
win-win for everyone.
Travis: Don’t get me wrong. I’m not
trying to get on a high horse about
sponsorship, but I don’t want product
placement, business signage,
and
outright advertising at our games. It
sends the wrong message to the kids in the
program.
Megumi: I don’t think it’s an all-or-
nothing
idea. You can limit the kinds of
sponsorship
you accept. Just don’t throw out the baby
with
the bath water. You know, it may be our
only
option.
Travis: Okay, okay. I’ll look into it. You may
be
right. If it’s a choice between canceling our
programs and getting sponsorship, then I may
have
to live with it.
Megumi: Good. Let’s keep an open mind and
I’m
sure we’ll find something that will work.
Script by Dr. Lucy Tse
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